The 2014 Scion tC “King of the Coupe” Commercial

The 2014 Scion tC has finally arrived, and to help celebrate, we’re bringing you an exclusive first look at the new commercial we’ve filmed for its launch. The spot, titled “King of the Coupe,” highlights a few select features that come standard in the 2014 Scion tC, including the new 6-speed automatic transmission with Dynamic Rev Management®, its muscular styling, and improved suspension.

Related: A Behind the Scenes Look at the 2014 Scion tC Print Shoot

We’re going to be taking you behind the scenes of the commercial in a future post that’s coming soon, but in the meantime, check out the :30 second spot below, and keep an eye out for when it begins airing on broadcast TV!

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